Tips on How to Create a Company Page on LinkedInTips on How to Create a Company Page on LinkedIn

A company page is designed to be less of a networking tool as it is less personal and more of a formal bulletin. This page is supposed to provide information about your company as well as a place to post updates, news, and other media that your followers will find intriguing. Here are some tips to increase the likelihood of gaining and maintaining followers: A company page is designed to be less of a networking tool as it is less personal and more of a formal bulletin. This page is supposed to provide information about your company as well as a place to post updates, news, and other media that your followers will find intriguing. Here are some tips to increase the likelihood of gaining and maintaining followers:  • Ensure there is a picture icon of your company’s logo.
• Formulate a summary that provides information about what you do, who you help and your overall mission.
• Include basic information: link to its website, address, contact information.
• Make the company’s page valuable to its followers by posting frequently with topics from industry news to career opportunities.
• Pin your most valuable content so that it appears at the top of your company’s page.
• Include eye-catching images as the thumbnails to not only attract viewers to click on the post, but also to highlight and further convey your message.
• Post exclusive news and updates about your company.
• Sponsor your most informative and valuable content in order to reach views outside your follower base.
• Humanize your brand by engaging with followers by asking questions on your page. • Ensure there is a picture icon of your company’s logo.
• Formulate a summary that provides information about what you do, who you help and your overall mission.
• Include basic information: link to its website, address, contact information.
• Make the company’s page valuable to its followers by posting frequently with topics from industry news to career opportunities.
• Pin your most valuable content so that it appears at the top of your company’s page.
• Include eye-catching images as the thumbnails to not only attract viewers to click on the post, but also to highlight and further convey your message.
• Post exclusive news and updates about your company.
• Sponsor your most informative and valuable content in order to reach views outside your follower base.
• Humanize your brand by engaging with followers by asking questions on your page.

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