Value Stream Mapping in Sales

The case for Implementing Value Stream Mapping in the Sales Process

Lean management has revolutionized manufacturing in recent decades. Tools such as value stream mapping, or “VSM,” have allowed companies to eliminate wasteful activities and maximize the efficiency of their production processes. Despite the huge success and popularity of VSM in manufacturing, however, the tool has not yet been utilized by most companies to improve their sales and marketing processes…

Download this white paper to explore the benefits from employing VSM to improve the sales process.